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SCHEDULE

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*Schedule is subject to change
Monday, September 14
Reps, Manufacturers & Vendors
12:00 pm - 6:00 pm
Micro-consults- For Rep Agencies
(Legal, Human Resources and Artificial Intelligence - A.I.)
By appointment
1:00 pm - 7:00 pm
 
Registration & Check-in

 
4:30 pm - 5:30 pm
Networking Reception- For LOT/T Members
Wine tasting tips from AIM/R "Sommeliers"
5:30 pm - 6:00 pm
First timer's Reception
6:00 pm - 7:30 pm
AIM/R Welcome Reception
Sponsored by
Supply House Times
After 7:30 pm
Dinner on own
9:00 pm - Midnight
AIM/R Hospitality Room
Tuesday, September 15
Reps, Manufacturers & Vendors
6:50 am - 7:50 am
Breakfast, Networking & Vendor Exhibits
6:50 am - 7:00 pm
AIM/R Registration
7:00 am - 6:00 pm
Micro-consults- For Rep Agencies
(Legal, Human Resources and Artificial Intelligence - A.I.)
By appointment
7:50 am
Welcome by 2026 Conference Chair
Presenter: Brenda Cashdollar, CPMR, Synergy Sales NW
8:00 am - 9:30 am
Keynote: The Power of A.I.- Lital Marom
8:30 am - 9:45 am
Spouse/Guest Brunch
9:30 am - 9:45 am
Networking and Vendor Exhibits
9:45 am - 11:00 am
10:00 am - 2:00 pm
AIM/R Live: MAC Interviews
Facilitator: 
Brian Morgan, The Morgan Group

Panelists:
Greg Eynon, Executive Vice President, Bradford White 
Rebecca Falish, Director of Wholesale, InSinkErator
Matt Keiser, Vice President of Sales-P/HVAC, Milwaukee Tool
Bob Williams, President, McGuire Manufacturing Co.

Spouse/Guest Tour:
"Food & Wine Center": Cooking Demo & Lunch with Chef
Additional ticket purchase is required.
11:00 am 
AIM/R Hall of Fame Award
Presenter: Alan Guidish, CPMR, CEO, Preferred Sales, Inc. (PSI)
11:15 am - 12:15 pm
12:20 pm
Lunch, Networking & Vendor Exhibits

Association Update: CIPH
Presenter: Satinder Chera, CEO, CIPH
12:30 pm - 1:45 pm
AIM/R Live: WAC Interviews
Facilitator: Brenda Cashdollar, CPMR, Synergy Sales NW
Panelists:
Jeff Knox, Regional Manager, Hajoca
Robert Ferguson, President, Winsupply
Patrick Maloney, President, Coburn Supply Co.
1:45p m - 2:00 pm
Networking Break & Vendor Exhibits
2:00 pm - 3:10 pm
R.A.M. Rep and Manufacturer Roundtables
3:15 pm - 3:45 pm
3:45 pm - 4:15 pm
AIM/R Live: Reverse Counsil
Hajoca Reverse Counsil
Facilitator: Jon Wiggs, CPMR, CPSC, President, WHB
Panelists:
Jeff Knox, Regional Manager 
Rolland DuCote, Director- Vendor Relations

AIMR Live: Reverse Council

Winsupply Reverse Council 
Facilitator: Michelle Lewnes-Dadas, CPMR, President, Preferred Sales, Inc
Panelists:
Robert Furguson, President of the Support Group 
Todd Gosset, President, Equity Group
Steve Coen, Director of Business Development
Keith Hubbard, Area Leader (CA)
Nick Richards, Senior Director- Vendor Relations
Robert DiTommasso, President of the Support Services Group
4:15 am - 4:25 pm
4:25 am - 4:45 pm
4:45 pm
2027 Annual Conference Reveal 
Presenter: Scott Cooper, CPMR, CPSC, 2027 Conference Chair & President, Cooper New England Sales

AIM/R Award Presentation- Golden Eagle Award
Presenter: Jennifer Rodriguez, CPMR, AIM/R SVP Industry PR & Executive Vice President, Marsh & Moore, Inc.

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Closing by 2026 Conference Chair
Presenter: Brenda Cashdollar, CPMR, Synergy Sales NW
4:45 pm - 5:15 pm
Networking & Vendor Exhibits
6:00 pm - 9:30 pm
AIM/R Reception, Dinner & Silent Wine Auction
Sponsored by PHCPPros and The Wholesaler
9:30 pm - Midnight
AIM/R Hospitality Room
Wednesday, September 16
Reps & Vendors
6:50 am - 7:00 pm
Continental Breakfast, Networking & Vendor Exhibits
7:00 am - 6:00 pm
Micro-consults- For Rep Agencies 
(Legal, Human Resources and Artificial Intelligence- A.I.)
By Appointment
7:50 am
Recap by 2026 Conference Chair
Presenter: Brenda Cashdollar, CPMR, Synergy Sales NW
8:15 am - 9:45 am
9:30 am - 3:30 pm
9:45 am - 10:00 am
Networking & Vendor Exhibits
10:00 am - 11:00 am
AIM/R Live: Buying Group Interview
Facilitator: Michelle Lewnes-Dadas, CPMR, President of Preferred Sales, Inc.
Panelists: 
Dan Kelly, President, AD Buying Group
Kyle Cline, Vice President, Supplier Relations, AD Buying Group
Stephanie McAllister, Sr. Director, Member Engagement, AD Buying Group
11:00 am - 11:45 am
Membership Town Hall
11:45 am - 1:15 pm
Lunch, Networking & Vendor Exhibits
1:15 pm - 2:15 pm
Session: Benchmarking 2.0- Rep Case Studies for Utilization
Presenter: Paul Giudice, CEO of CoMetrics
2:15 pm - 3:00 pm
Concurrent Sessions- Flight #1
Sessions will be repeated. Attendees will attend two of three concurrent sessions.

Concurrent Session A:
Use Case Studies: Implementing AI in the RepNation  
Sponsored by  



Facilitator: Matt Guidish, Director of Sales Operations and Marketing, Preferred Sales, Inc.
Panelists:
Jeff Blair, President, Barclay Sales, Ltd.
Ed Jeffs, Chief Technology Officer, Walter F. Morris
Mike McLeod, CPMR, President, Harry Warren of Georgia

Concurrent Session B:
Paycheck vs. Purpose: How to Retain Tomorrow's Workforce
Presenter: Danielle Good, CPMR, Vice President, Repcor and AIM/R 2026 Conference Committee

Concurrent Session C:
How to Buy a 30-day Contract Successfully
Facilitator: Alan Guidish, CPMR, CEO of Preferred Sales, Inc. (PSI) and AIM/R Past President 
Presenter: Michael Hobbs, CPMR, President of Carr Company and AIM/R Past President
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3:15 pm - 4:00 pm
6:00 pm 
Concurrent Sessions- Flight #2
Above listed sessions from 2:15 pm will be repeated. Attendees will attend two of three concurrent sessions.

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​LOT/Ts of Brews Happy Hour
Napa Yard - OxBow Gardens
Advance ticket purchase required
$15 / person

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9:00 pm - Midnight
AIM/R Hospitality Room
Thursday, September 17
Reps & Vendors
7:00 am - 11:00 am
Micro-consults- For Rep Agencies 
(Legal, Human Resources and Artificial Intelligence- A.I.)
By Appointment
7:00 am - 7:50 am
Breakfast, Networking & Vendor Exhibits
7:50 am
Recap by 2026 Conference Chair
8:00 am - 9:00 am
AIM/R Live: Generational Succession & Workplace Cultural Shifts 
(It is not your Father's Rep Agency Anymore)

Facilitator: Jennifer Rodriguez, CPMR, Executive Vice President, Marsh & Moore, Inc. and AIM/R 2026 Conference Committee

Panelists:

 

Joe Azbell, President, Battersby Danielson Azbell (BDA)
Cullen McCarthy, CPMR, Walter F. Morris Company
Rollie Pastor, Vice President of Sales, Rich-Tomkins, Co., Inc.
Nate Wolfe, CPMR, MMI, President of Sales & AIM/R LOT/T Representative & Board Director
9:00 am - 10:00 am
Rep Roundtables
10:00 am
Recap by 2026 Conference Chair
Presenter: Brenda Cashdollar, CPMR, Synergy Sales NW
10:10 am - 11:00 am
Networking & Vendor Exhibits
1:00 pm - 5:00 pm
After 5:00 pm
AIM/R Post-golf Reception
Location: Eagle Vines Golf Club
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